Note: This post hasn't been updated in over 2 years.
Becoming an Envato author isn’t the only way to earn a big income online. Some of the top Envato Marketplaces affiliates earn as much as some of the top authors. How do they do it? Read on for some tips from our marketing team on how to drive targeted traffic to the Marketplaces.
Or jump ahead and become an affiliate.
Use Targeted Banner Ads
If you want special banners for your site, blog, newsletter, or somewhere else, you can always email the marketing team at marketing (at) envato.com
Create SEO Friendly Blog Posts
This post on AppStorm does all the little things right to generate a heap of referrals to the Marketplaces. How do they do it? They created a catchy tagline for something that sells well on the Marketplaces (Keynote Templates), and which is something that people search for frequently on Google. They then used an H1 tags on the post title and H2 tags on the post subtitles. To cap it off, they used some catchy graphics for each item, and added some teaser text at the top of the post.
Here are some more SEO tips from our in-house SEO expert Saijo, relating to making item pages SEO friendly. Many of these tips are applicable to your own blog or website in addition to author item pages.
Promote Limited Time Discounts
We run limited-time discounts on collections of items, historically titled ‘Bundles’, at least a couple of times per year, and we’re looking at running more and more types of limited time discounts in the future. These types of promos typically generate some of the highest conversion rates out of all items. You can learn about new promotions as they happen by signing up for the Envato Bundles newsletter here.
Use Handy Affiliate Plugins that Recommend Items Automatically
A bunch of forward-thinking authors have built some custom scripts and plugins specifically to help affiliates increase their earnings. For example, here’s a plugin that recommends related Marketplace items based on the title of your blog post. Browse all affiliate scripts and plugins here.
Promote New and Growing Categories on the Marketplaces
The Envato Marketplaces are constantly changing and evolving with the times, and following new and growing categories can be one of the best ways to drive extra revenue as an affiliate. For example, we just launched Ghost themes about a week ago.
To see what’s coming up, you can follow our Envato Most Wanted competitions. Some of the latest categories of items to come out of these competitions are ePublishing teamplates, Kinetic typography video templates, and Muse website templates.
Do each of these things and you can surely earn a bunch more from our affiliate program. If you have other ideas on how to promote Marketplace items or want to work on some type of special partnership, please get in touch at marketing (at) envato.com .
Image credit: yellowj.